You know who’s in your audience, but do you know who else could be? The Demographic Patterns in Canadians’ Arts Participation in 2016 (released February 2019) reveals that Canadians of all ages and backgrounds attend a variety of arts activities, sometimes in surprising rates and patterns.
In this webinar, Kelly Hill of Hill Strategies Research takes us through the highlights of this report and explores how the presenting sector can use these insights to look at audience diversification with a whole new lens.
This webinar was presented by Canada’s Performing Arts Alliance, thanks to support from the Department of Canadian Heritage, the Canada Council for the Arts, and the Ontario Arts Council as part of their funding commitment to the Statistical Insights on the Arts series.
View the recorded webinar (Note: You will be asked to sign in or register, at no cost)
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Explore the report