Marketing
Wondering how you can get the word out there? Marketing includes: advertising (that you purchase or receive in-kind); promotions (such as brochures that you distribute); and publicity (getting noticed in the media). If you want to tap into the digital revolution, try our webinar Getting Started on Social Media or go further with the Digital Marketing webinar series.
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Part 2- Digital marketing 101: What you need to know about websites Whether it’s fancy and dynamic or nice and simple, your website...
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May 15: Part 3-Digital marketing 101: Being social with social media Social media is a great way to promote your performances, but it’s...
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May 29: Part 4-Digital marketing 101: Connecting in the inbox with email marketing Now only available as a "recorded webinar" Click...
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While many have touted the benefits of social media, often times it is challenging to decide how to get started and use social media well. It helps...
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Online content can quickly become stale. To stay current, nonprofits and arts organizations have to come up with creative ways to share and produce...
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Competition for audience as well as funding is increasing. How do you make the case for your event? What tells a compelling story and how do you...
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Facebook is still one of the best ways to reach an active arts consumer, with the average age of a Facebook user continuing to rise. In the webinar,...
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Arts organizations have access to great stories from their staff, venues, and artists. In this webinar, we will share a few ways to build a content...
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As presenters, you probably already have an audience base that is interested in what you do and takes note of your mailings and advertisements. But...
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You know who’s in your audience, but do you know who else could be? The Demographic Patterns in Canadians’ Arts Participation in 2016 (released...