Marketing
Wondering how you can get the word out there? Marketing includes: advertising (that you purchase or receive in-kind); promotions (such as brochures that you distribute); and publicity (getting noticed in the media). If you want to tap into the digital revolution, try our webinar Getting Started on Social Media or go further with the Digital Marketing webinar series.
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Competition for audience as well as funding is increasing. How do you make the case for your event? What tells a compelling story and how do you...
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Email is still the most cost-effective, targeted way to reach potential ticket buyers. In this webinar, we will cover: how to build up your email...
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Facebook is still one of the best ways to reach an active arts consumer, with the average age of a Facebook user continuing to rise. In the webinar,...
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Arts organizations have access to great stories from their staff, venues, and artists. In this webinar, we will share a few ways to build a content...
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Planning can be a real challenge in smaller or volunteer-led organizations. However, a plan created and revisited once per year can help your...
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View the recorded webinarDownload the presentationAbout the Webinar:This one-hour webinar provides proven methods to deal with common issues...
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As presenters, you probably already have an audience base that is interested in what you do and takes note of your mailings and advertisements. But...
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You know who’s in your audience, but do you know who else could be? The Demographic Patterns in Canadians’ Arts Participation in 2016 (released...
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From Seed to Season is a resource –– a working document –– developed by Joanne Churchill to help grow and nurture volunteers in rural, remote and...